Animating Bees - Transforming Logo

For this project not only did we have to pick one from a group of different genres but we had to advertise our university by showing the logo in our animations.

Our idea was to include the universities logo through the bees which i was selected to animate.
So we decided to add the logo at the start of the chase scene by making the bees transforming into the Universitie logo.
I started off with collecting a image of the universities logo, and traced over it by drawing the bees in the style we chose (left) and started the animation from there.
I then started the beginning of the animation and progressively  animated the group of bees from the last scene i did and transformed them into the universities emblem.

It was really important to make sure the universities logo was clear and noticeable and still looked like bees. To make sure it still looked like bees i drew another emblem but did scribbled anti clockwise to make it look like the bees are still moving and alive.
This was another technique i used to give that life feel to the bees.



I was very pleased with the outcome and was a fun way to advertise our universities logo.